Safe Sleeping Week 13-19th March 2017

Safe Sleeping Week 13-19th March 2017

As you may be aware The Lullaby Trust’s annual awareness raising campaign, Safer Sleep Week, is from 13-19th March 2017.

This year, on the 25th anniversary of the highly successful Back to Sleep campaign the charity is focusing on back to basics for this year’s Safer Sleep Campaign.  Our goal is to ensure that parents understand in very simple terms how they can integrate simple steps into their baby care routine to reduce the risk of SIDS.  The Lullaby Trust are producing new posters and wallet cards for parents to promote these messages and these will be included in the new Safer Sleep display packs. 

As in previous years the Lullaby Trust would greatly welcome your support during this week to help us achieve this goal and you can get involved by

  • Promoting  Safer Sleep Week on social media or your website at 10am on Monday 13th March and all week using the official campaign hashtag #safersleepweek
  • Link new and expectant parents to the free online resources from The Lullaby Trust
  • Order the Safer Sleep display packs. Available to order from our online shop: 

You can also download a copy of the SIDs Briefing by visiting the Lullaby Trust Website


  • Category: Awareness Raising
Last updated: 20 February 2017 13:12:54